About KAR Group

Established in 2009 by Charlotte native Alston Robertson Van Dyke, KAR Group brings years of creative experience in marketing and communications for various businesses, from small local companies to large international corporations.

KAR Group was born out of the desire to combine the experience of large marketing agencies with the convenience of in-house marketing departments and personnel.

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What We Do

We offer a full line of services including: corporate identity production, collateral development, copy writing, website consultation & development and special events coordination. Our capabilities also include the ability to provide marketing strategy, branding, public relations (locally, regionally, nationally and internationally) and social media management for small, mid-sized and large companies.

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Why KAR Group?

Most medium to large-sized companies have marketing departments in-house. They might also hire private marketing firms for special projects and large initiatives. So, what can a small local business do?  You still have many of these needs.  KAR Group can help you fulfill these needs, within your budget. We want to be in-house for you, without the expense of hiring staff. We envision ourselves part of our clients’ team. When you succeed, we succeed.

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